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Given the following transaction database from a supermarket:
| Transaction ID | Transaction Items |
|---|---|
| 1 | Apple, Orange, Cereal, Sweet |
| 2 | Apple, Ice cream, Cereal, Sweet |
| 3 | Apple, Eggs, Cereal, Pepper |
| 4 | Eggs |
| 5 | Apple, Ice cream, Cereal, Pepper, Sweet |
- What are the frequent itemsets after running Apriori algorithm on the above transaction database with a minimum support of 65%? (3 marks)
- List ALL association rules generated from frequent itemsets found in 1(a). (4 marks)
- If minimum confidence is 80%, which association rule found in 1(b) is strong? Calculate the lift for each of these strong rule. (8 marks)
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